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Barry Goldsmith
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Barry Goldsmith

Operating Partner

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At a glance

Full Name
Barry Goldsmith
Title
Operating Partner; Co-founder
Firm
Updata Partners
Firm Type
Growth equity firm
Investment Stage
Growth-stage; Updata prefers to be the first institutional capital investor
Check Size
$20 million to $200 million of equity per company
Target Company Profile
Capital-efficient B2B software and AI-driven companies, typically $5 million to $50 million ARR, 25% to 100%+ growth, bootstrapped or lightly capitalized, and located outside the Bay Area
Sector Focus
B2B software, AI-driven software, software-driven businesses, infrastructure, data and analytics, vertical SaaS, horizontal SaaS
Geographic Focus
Primarily non-Bay Area companies; Updata has invested across North America, Europe, and Australia
Location
Washington, DC

Background

Barry Goldsmith is an Operating Partner and co-founder of Updata Partners. Updata describes him as having more than 35 years of experience in the information technology industry as an entrepreneur, senior executive, investor, and advisor to software and IT services companies.

In 1968, Goldsmith founded CGA Computer, Inc., an information technology consulting services and software products company serving Fortune 500 customers. CGA went public in 1969, then was taken private in 1984 through a leveraged buyout with General Atlantic Partners. Two years later, CGA’s divisions were sold to Computer Associates and CapGemini; by that point, Updata says the company employed about 1,200 people and generated more than $90 million in annual revenue.

After CGA, Goldsmith co-founded Updata Software, a provider of DB2 tools, and Sablesoft. Those companies were acquired by Online Software and Platinum Technologies, respectively. Updata Partners says its firm name traces back to Updata Software.

Goldsmith has served on boards of public companies including Goal Systems, Compuware, Alphanet, Astea, and Frontstep. He graduated from Rutgers University, where he played lacrosse.

Investment Thesis & Focus

  • Updata’s current stated investment spec: “growth-stage B2B software and AI-driven companies, located outside the Bay Area.”
  • The firm targets companies with $5 million to $50 million ARR, 25% to 100%+ growth, bootstrapped or lightly capitalized histories, and capital needs of $20 million to $200 million.
  • Updata prefers to be the first institutional capital investor and works closely with management teams to support durable, capital-efficient growth.
  • Goldsmith’s portfolio history is heavily software-centered: healthcare reimbursement technology, global trade management SaaS, storage virtualization, security information management, customer experience analytics, collections software, endpoint security, recruiting SaaS, supply-chain SaaS, IT management, property-data SaaS, and workspace virtualization.
  • A DataCore investment quote attributed to Goldsmith emphasized customer traction, differentiated storage virtualization/storage management technology, market impact, and high-growth positioning.

Notable Investments

  • Acclaris: Consumer-driven healthcare reimbursement technology and services company; acquired by Towers Watson in 2015.
  • Amber Road: On-demand global trade management SaaS provider; completed an IPO in 2014.
  • BRIDGE Energy Group: Consulting and systems integration company for real-time utility operations; acquired by Accenture in 2019.
  • DataCore Software: Software-defined storage and storage virtualization company; Updata and Insight Venture Partners invested $30 million in 2008.
  • e-Security: Security information management and continuous compliance monitoring company; acquired by Novell in 2006.
  • First Insight: AI-powered decision intelligence platform for retail merchandising, pricing, and assortment; Updata led a $14 million growth equity round in 2015.
  • ForeSee: Customer experience analytics company; acquired by Answers.com in 2013.
  • GETPAID: Credit, collections, and dispute resolution software company; acquired by SunGard in 2005.
  • iSheriff: Cloud-delivered content and endpoint security company; acquired by Mimecast in 2016.
  • Jobs2web: Interactive recruiting solutions company; acquired by SuccessFactors in 2011.
  • Merlin Technologies: Pre-employment and talent acquisition SaaS and consulting company; acquired by Trident Capital in 2015.
  • MP Objects: Cloud-based Customer Chain Control SaaS company; acquired by Kinaxis in 2022.
  • Numara Software: IT management software for help desk, asset management, patching, deployment, and network monitoring; acquired by BMC Software in 2012.
  • RedVision Systems: SaaS workflow platform for property and public-record data; acquired by First American in 2016.
  • RES Software: Workspace virtualization software company; acquired by Ivanti in 2017.

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