
Crandall Deery
Partner
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- Full Name
- Crandall Deery
- Title
- Partner & Investment Committee Member (Small Business Community Capital); now Managing Director (Star Mountain Capital)
- Firm
- Small Business Community Capital (SBCC) — email/phone of record; currently at Star Mountain Capital
- Firm Type
- SBIC-licensed private equity / private debt impact fund (institutional lower middle-market direct investing — not a traditional angel)
- Investment Stage
- Established lower middle-market companies (generally $1M+ EBITDA), not seed
- Check Size
- Fund-level; SBCC's precedent fund deployed $500M+ across 200+ companies (individual deal sizes not publicly disclosed)
- Target Company Profile
- Profitable small and lower middle-market U.S. businesses, with an emphasis on women- and minority-owned enterprises and companies in low- and moderate-income (LMI) communities
- Sector Focus
- Generalist — consumer products, business services, healthcare, manufacturing, food & beverage, technology, media & entertainment
- Geographic Focus
- United States / North America (SBCC targeted 80%+ of investments toward LMI-eligible zones)
- Location
- New York, NY
Background
Crandall Deery is a private-capital investor with roughly 25 years of experience in direct investing in the U.S. lower middle-market. He began his career at PricewaterhouseCoopers in 1997, then moved into equity research at Sanford C. Bernstein & Co. (2001–2003) before shifting into direct lending and sponsor finance at GE Capital / GE Antares Capital. From 2006 to 2011 he was a Vice President at Jefferies Finance LLC, where he helped build the firm's private lending business (in partnership with MassMutual), managing a structuring team and loan portfolio. Across his career he has closed on 50+ transactions totaling more than $6.0 billion in debt and equity capital, spanning ABL facilities, first- and second-lien and unitranche term loans, unsecured notes, and equity.
From 2012 to 2017 he served as Senior Vice President and an Investment Committee member at Full Circle Capital Corporation, a publicly traded business development company (BDC), leading structuring and origination-through-exit execution. In 2017 he joined Small Business Community Capital (SBCC) — an SBIC-licensed private equity and private debt "impact" fund — as a Partner and Investment Committee member, a role he held through 2022. SBCC provides customized, flexible debt and junior capital to profitable U.S. small businesses, with a mission emphasis on women- and minority-owned companies and businesses in low- and moderate-income communities.
In February 2022, Deery joined Star Mountain Capital as a Managing Director. Star Mountain is a specialized asset manager (roughly $2.5B AUM at the time he joined; larger today) focused exclusively on established private small and medium-sized businesses in the North American lower middle-market. CEO and founder Brett Hickey described him as bringing "25 years of investment experience, including more than 15 years of directly comparable experience in the U.S. lower middle-market" as an investment committee member of both an SBIC fund and a BDC.
Deery holds a B.A. in Economics from Vanderbilt University (1997) and an M.B.A. in Finance and Business Law from NYU Stern School of Business (2005).
Investment Thesis & Focus
- Invests in established, cash-flow-positive lower middle-market companies (SBCC generally targets $1M+ EBITDA) — not early-stage/seed startups.
- Provides customized, flexible capital structures: senior and junior debt (first/second lien, unitranche, ABL, unsecured notes) and equity — chosen to fit each company's needs rather than a single instrument.
- Impact-oriented mandate at SBCC: emphasis on "small businesses with an emphasis in women and minority founders as well as investments in low and moderate income communities."
- Sector generalist: consumer products, business services, healthcare, manufacturing, food & beverage, and technology/media/entertainment.
- At Star Mountain Capital, the focus is on private small and medium-sized businesses in North America — established operating companies, not venture bets.
- Evaluation strength is in financial analysis, structuring, and accounting/credit due diligence (background at PwC, Bernstein, GE, Jefferies), so pitches should be financially rigorous.
Notable Investments
- Individual portfolio-company names for SBCC and Star Mountain are largely not publicly disclosed — both are direct-lending / private-credit funds rather than named-round venture investors.
- SBCC precedent fund: deployed $500M+ across 200+ small and lower middle-market companies (fund-level, U.S., LMI-focused).
- Career aggregate (across firms): 50+ transactions totaling $6.0B+ in debt and equity, including ABL facilities, first/second-lien and unitranche term loans, unsecured notes, and equity.
- Full Circle Capital Corporation — publicly traded BDC where he sat on the Investment Committee (2012–2017), participating in its middle-market debt and equity portfolio.
- *(No specific named deals are claimed here because none are verifiable from public sources; treat the above as documented fund-level and aggregate figures.)*
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