Giuseppe Bivona

Giuseppe Bivona is a founding partner and CIO of Bluebell Capital Partners, the London-based activist investor launched in 2019 with Marco Taricco. Bluebell Capital Partners evolved from Bluebell Partners, an investment advisory business that Bivona and Taricco set up in 2014 after identifying European shareholder activism as a growing opportunity.

Before Bluebell, Bivona spent 18 years in investment banking at Goldman Sachs, Morgan Stanley, and Lehman Brothers in London. At Goldman Sachs, he was responsible for Fixed Income Sales in Italy, covering financial institutions and structured business. At Morgan Stanley, he headed the European Sovereign Liability Management Team and later the Global Capital Market Team for Italian financial institutions. At Lehman Brothers, he headed the Capital Market and Structured Solution Group for Italy.

Earlier in his career, Bivona worked at McKinsey in Milan and IBM. He holds a Mechanical Engineering degree from the University of Rome “La Sapienza” and an MBA from Columbia Business School.

Bluebell’s own website now says Bluebell Capital Partners “effectively ceased trading at the end of 2024.” Bloomberg reported in December 2024 that the firm was returning capital from its co-mingled hedge fund because the fund was not large enough to justify administrative costs, while Bivona said Bluebell would continue activist work through co-investments and advisory mandates.

• Bluebell is not a seed or angel investor. Its verified strategy is public-market activism in European listed equities.
• The firm states its strategy as: “invests in attractive businesses at a significant discount to intrinsic value” and seeks to increase shareholder value through constructive engagement.
• Bluebell’s stated focus areas are pan-European coverage, large-cap companies, and an ESG approach where environmental, social, and governance issues can be part of the value-creation case.
• Bivona’s activism emphasizes shareholder value, accountability, governance, and capital allocation. In an IR Impact interview, he said Bluebell is interested in companies being “fully aligned with pursuing sustainable shareholder value creation and operates responsibly.”
• Bluebell has shown willingness to campaign with very small stakes. In the Solvay campaign, Bivona said the message was that “any CEO should know” they can be challenged by a shareholder with even one share.
• The firm typically used public letters, shareholder proposals, investor coalitions, and media pressure rather than only large ownership positions or full proxy fights.