Gregory Conway
Associate
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- Full Name
- Gregory Conway
- Title
- Associate (transaction/deal team)
- Firm
- AUA Private Equity Partners, LLC
- Firm Type
- Private equity — operationally focused, lower-middle-market buyout firm (*not* an angel investor; the "Angel Investors / Seed" labels in the source stub do not match the verified firm)
- Investment Stage
- Control or significant-minority buyouts / recapitalizations of established, cash-flow-positive companies (not seed/venture)
- Check Size
- Equity investments of ~$40–$75+ million; enterprise values of ~$75–$200+ million (firm-level criteria)
- Target Company Profile
- U.S. lower-middle-market companies with EBITDA greater than ~$10 million; family-owned and/or Hispanic-oriented consumer businesses
- Sector Focus
- Consumer products (food & beverage, pet, wellness, private label) and consumer services (manufacturing, logistics/co-manufacturing, distribution)
- Geographic Focus
- United States
- Location
- New York, NY (AUA's historic base and the office tied to Conway's tenure; the firm is now headquartered in West Palm Beach, FL)
Background
Gregory Conway worked as an Associate at AUA Private Equity Partners, a New York–founded, operationally focused lower-middle-market private equity firm led by Managing Partner and founder Andy Unanue. AUA pursues what it trademarks as "Demographic-Driven Investing®," concentrating on family-owned and Hispanic-oriented companies in the consumer products and services sectors. As an associate, Conway sat on deal teams alongside the firm's partners and vice presidents, supporting sourcing, diligence, and execution across both acquisitions and exits.
His documented deal activity clusters in 2020–2021, a period when AUA was actively realizing and reshaping its consumer portfolio. He served as an associate on the September 2020 acquisition of Westminster Pet Products (on a team led by Partner David Benyaminy), and on two exits led by Partner Steven Flyer: the October 2020 sale of Indulge Desserts to Switzerland's Emmi Group, and the January 2021 divestiture of Associated Supermarket Group to its management team. This gives him hands-on experience across the full deal lifecycle in food & beverage, pet products, and grocery distribution.
Conway does not appear on AUA's current team roster, which suggests he has since moved on from the firm; the contact details in the source record (a 212 New York number and an auaequity.com address) reflect his tenure there. Note that "Gregory Conway" and "Greg Conway" are common names — several unrelated professionals (a Simpson Thacher/Willkie attorney, a Waverly Advisors advisor, others) surface in searches and should not be conflated with the AUA associate. No verified public headshot, personal LinkedIn, or educational record could be confirmed for the AUA Gregory Conway specifically, so those are omitted rather than guessed.
Investment Thesis & Focus
- Invests through AUA Private Equity's platform, not as an individual angel — the firm makes control or significant-minority investments in established lower-middle-market companies, not early-stage/seed bets.
- "Demographic-Driven Investing®": AUA targets companies positioned to benefit from U.S. Hispanic population growth, and family-owned businesses seeking a strategic and operational partner.
- Sector concentration: consumer products (food & beverage, pet, wellness, private label) and consumer services (manufacturing, logistics, distribution).
- Financial profile: companies generating EBITDA greater than ~$10 million, enterprise values roughly $75–$200+ million, with AUA writing equity checks of ~$40–$75+ million.
- Value-creation orientation: the firm emphasizes operational improvement, add-on acquisitions, and organic growth — e.g., under AUA ownership Indulge Desserts doubled revenue and grew EBITDA over 70% through three add-on acquisitions before its sale.
Notable Investments
- Westminster Pet Products — Family-owned developer/marketer of pet treats, chews, and supplies (Cumberland, RI); acquired by AUA in September 2020.
- Indulge Desserts Holdings — Premium gourmet desserts manufacturer for foodservice and retail; sold by AUA to Emmi Group (Switzerland) in October 2020 after roughly doubling revenue during a four-year hold.
- Associated Supermarket Group — Wholesale distributor and services provider to ~230 independent supermarkets across the NY Tri-State area/Eastern Seaboard; divested by AUA to its management team (backed by Freedom 3 Capital) in January 2021.
- Gourmet Culinary Partners / Van-Lang Enterprises — AUA-backed platform's acquisition of Chicago-based Van-Lang Enterprises (AUA food-manufacturing portfolio activity Conway is associated with in firm releases).
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