Jo O Marcelo Eboli
Get their honest, personalized take on your startup.
Sign in to pitch Jo →At a glance
- Full Name
- João Marcelo Eboli
- Title
- Director and Partner
- Firm
- CRP Companhia de Participações (CRP Participações)
- Firm Type
- Institutional Private Equity / Venture Capital fund manager (note: the stub classification "Angel Investor" appears inaccurate — Eboli is a partner at a professional PE/VC firm, not an individual angel)
- Investment Stage
- Early-stage / venture through growth capital (CRP spans seed and early-stage via its venture vehicles and growth-capital deals via its later funds)
- Check Size
- Per-company investment ceilings have ranged from ~BRL 12M (CRP VI Venture) and ~BRL 20M (CRP Empreendedor) up to ~BRL 60M (CRP VII) depending on the fund
- Sector Focus
- Technology/software, biotech/health, agribusiness, food, industrial/manufacturing, and services
- Geographic Focus
- Brazil, concentrated in the South and Southeast (Rio Grande do Sul and São Paulo regions)
- Location
- Porto Alegre, Rio Grande do Sul, Brazil
Background
João Marcelo Eboli is a Director and Partner at CRP Companhia de Participações, one of Brazil's longest-running private equity and venture capital managers. He is part of CRP's senior partnership alongside Clovis Meurer, André Lenz, and Cristell Justen — a group the firm describes as "partners with a long history of working together, with managerial experience across multiple sectors." He is based at the firm's headquarters in Porto Alegre.
CRP was founded in 1981 in Porto Alegre and is considered a pioneer of the PE/VC industry in Brazil, with more than 35 years of activity and roughly 10 funds raised over its history. The firm's trajectory is typically split into an "Early Stage" phase (1981–2005) and a "Growth Capital" phase (2006 onward), and it reports more than 80 total investment operations with over 50 completed divestments. As a senior partner, Eboli participates in deal sourcing, fund management, and active portfolio governance.
In his governance capacity, Eboli holds board seats at portfolio and affiliated companies, including roles as a board member at Keko and at Grupo Ibero. He is also credited as a contributor to academic work on private equity and venture capital in Brazil ("Ativos Intangíveis: Avaliação e Mensuração no Contexto de Private Equity e Venture Capital"), reflecting long-standing involvement in the country's PE/VC community.
(Detailed public information on Eboli's formal education and earlier career is limited; his LinkedIn profile is the best primary source for that, but it is auth-walled and could not be independently verified here.)
Investment Thesis & Focus
- Invests through CRP's institutional funds rather than as a personal angel; capital is deployed into emerging and established companies primarily in southern and southeastern Brazil.
- Stage flexibility across the firm: seed/early-stage and venture (e.g., the CVentures Primus vehicle, where CRP serves as technical adviser) through growth capital for small, mid, and larger companies.
- Sector breadth: information technology and software, biotechnology and health, agribusiness/food, and industrial/manufacturing businesses.
- Check sizes scaled by fund — historically capped around BRL 12M per company in CRP VI Venture, BRL 20M in CRP Empreendedor, and up to BRL 60M in the larger CRP VII fund.
- CRP's stated regional concentration is the South and Southeast of Brazil, a region the firm notes represents roughly half of national GDP — proximity and hands-on board involvement are central to its model.
Notable Investments
- Asaas — Brazilian fintech / financial-management and payments platform for SMBs.
- Seekr — digital marketing / performance-marketing technology company.
- Neoprospecta — genomics and microbiome/DNA sequencing biotech.
- Exact Sales — sales-engagement / pre-sales (lead qualification) SaaS.
- uMov.me — mobile field-operations / workforce platform.
- Hiper — cloud point-of-sale / retail management software.
- Aquiris — game development studio (growth-capital era portfolio).
- Keko — company where Eboli serves as a board member.
- Grupo Ibero — company where Eboli serves as a board member.
- Additional portfolio names cited by the firm include Oktoplus, Checkplant, inTaxi, SumOne, Salux, Wevo, Sensorweb, Librelato, Carob House, JA Saúde Animal, NG de France, and Technoblu.
Unlock the full research
Get how to approach them, recent activity, sources, contact links — plus pitch their AI twin for a candid read on your raise.
One-time. Stays unlocked for you.