John Prichard

John G. Prichard is the founder and President of Knightsbridge Wealth Management, an independent, employee-owned investment advisory firm based in Newport Beach, California. Knightsbridge says Prichard founded the firm in 1998, and the SEC’s IAPD listing shows Knightsbridge Wealth Management / Knightsbridge Asset Management, LLC as an SEC-approved investment adviser effective July 31, 1998.

Prichard is a CFA charterholder. Knightsbridge’s team page states that he earned an M.A. in finance and banking from Boston University and a B.A. in economics from the University of California San Diego. The same profile says he is a past President of the CFA Society of Orange County.

A 2014 SEC filing identified Prichard as President, Chief Investment Officer, and co-founder of Knightsbridge, and stated that he served as lead portfolio manager for an active allocated portion of the Multimanager Mid Cap Value Portfolio. That filing also said he had participated in Knightsbridge’s investment decision-making, asset allocation, and security selection since the firm’s inception.

Prichard’s public profile is better supported as a wealth manager, portfolio manager, and private-fund principal than as a seed-stage angel investor. The stub data’s “Angel Investors” and “Seed Round” labels could not be verified from primary sources.

• Knightsbridge describes itself as an investment-based organization, not a sales-based organization, with in-house active investment management across asset allocation, security selection, risk management, and behavioral psychology.
• The firm’s stated client philosophy is: “Every recommendation we make is based solely on helping you achieve your personal life goals.”
• Knightsbridge says it is independent and 100% employee-owned, and that it does not earn commissions from selling financial products for a parent financial institution.
• The firm emphasizes tax-sensitive wealth management, stating that it considers taxes “at the front end” and builds around the client’s tax bracket.
• For private investments, Knightsbridge says portfolios are tailored to client objectives and risk profiles, with attention to objective setting, tax evaluation, asset allocation, investment selection, and portfolio review.
• Public filings connect the Knightsbridge ecosystem to KWM Asymmetric Opportunities Fund, LP, a Delaware private pooled investment fund formed in 2023. Public CARB comments describe the fund as a market participant with interest in California’s cap-and-trade program.