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Lance Contento
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Lance Contento

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At a glance

Full Name
Lance Contento, CFA
Title
Partner (also referenced as Senior Managing Director / Managing Director)
Firm
Three Hills Capital Partners (THCP / Three Hills)
Firm Type
Private capital / asset management platform — flexible, downside-protected capital (senior debt to preferred equity) for mid-market companies. (Note: the stub's "Angel Investors / Seed Round" classification does not match the verified firm; Three Hills is a growth/private-capital investor, not an angel.)
Investment Stage
Growth / mid-market (established, founder-led companies), not seed
Check Size
Firm deploys sizable structured investments (e.g., a ~€15m preferred capital investment in Pelostop); THCP manages ~€3.2bn AUM. Exact per-deal check attributable to Contento is not publicly disclosed.
Target Company Profile
Profitable, founder- and management-led mid-market businesses where owners want to retain control while raising bespoke growth/expansion capital
Sector Focus
Generalist / multi-sector, with notable activity in food & beverage, retail/consumer, and healthcare services
Geographic Focus
Europe and North America
Location
United States (New York); previously London — contributed to opening Three Hills' New York office

Background

Lance Contento is a Partner at Three Hills Capital Partners, a pan-European and North American private capital firm that provides "bespoke capital solutions" ranging from senior debt to preferred equity for mid-market, founder-led businesses. He joined the firm in January 2016 and has held progressively senior roles (Investment Manager, Managing Director, Senior Managing Director, and Partner). He was instrumental in establishing and building Three Hills' New York office and is currently based in the United States, having previously worked out of the firm's London base.

Before Three Hills, Contento spent his early career in structured and special-situations investing. He worked as an Analyst and then Associate in Goldman Sachs' Special Situations Group, was an Analyst at Cogent Partners (a secondaries advisory firm), and interned in investment banking at Banc of America Securities. This background in credit, special situations, and downside-protected structures aligns closely with Three Hills' hybrid preferred-capital strategy.

Contento holds a BA in Economics from the University of Chicago and a dual Master of Business Administration and Master in Advanced Finance from IE Business School in Madrid. He is a CFA Charterholder. He has served as a board member for several Three Hills portfolio companies, including Byron Hamburgers, WPI Group, and Pelostop (Grupo Stop).

Investment Thesis & Focus

  • Invests through Three Hills' flexible, downside-protected capital structures — a "full spectrum" from senior debt to preferred equity and hybrid instruments — rather than traditional control buyouts or early-stage equity.
  • Targets established, cash-generative mid-market companies in Europe and North America, typically led by entrepreneurs and management teams who want to retain control of their businesses while funding growth, M&A, or shareholder liquidity.
  • Emphasizes active, hands-on value creation — Three Hills highlights supporting portfolio companies through 60+ M&A acquisitions and expansion into 70+ new geographies.
  • Sector-agnostic but with demonstrated conviction in food & beverage, consumer/retail, and healthcare services (e.g., truffle products, restaurants, aesthetic/hair-removal clinics).
  • On the Sabatino Tartufi deal, Contento framed the thesis as backing "already strong growth momentum" in a category and supporting "the Company's future development, notably in Europe" — a pattern of partnering with a market leader to accelerate international expansion.

Notable Investments

  • Sabatino Tartufi (April 2023) — Global truffle-based products manufacturer; Three Hills Capital Solutions IV invested alongside the founding Balestra family and Traub Capital Partners to support international (especially European) growth.
  • Pelostop / Grupo Stop — Spanish laser hair-removal and aesthetic services provider; ~€15m preferred capital investment that marked Three Hills' entry into the Spanish market. Contento is a board member.
  • Byron Hamburgers (2017) — UK "proper hamburgers" restaurant chain; Three Hills acquired a majority stake (from Hutton Collins), with Contento serving on the board.
  • WPI Group Holdings — Three Hills investment where Contento holds/held a board seat.

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