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Yordan Zarev
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Yordan Zarev

Investment Manager

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At a glance

Full Name
Yordan Zarev
Title
Investment Manager (NEVEQ) / Partner (New Vision 3 Fund)
Firm
NEVEQ (New Europe Venture Equity) — also Partner at New Vision 3 (NV3), the successor fund
Firm Type
Venture capital (early-stage); also acts in an angel/seed capacity
Investment Stage
Seed and early stage (through to Series A)
Check Size
~€0.1M–€1M equity per company (NV3); NEVEQ seed rounds averaged roughly $1.5M
Target Company Profile
Innovative, scalable startups — often Bulgarian founders — with global ambitions, market-ready solutions, and validated customer propositions
Sector Focus
FinTech & blockchain, AI, enterprise/analytics software, marketplaces & platforms, IoT & big data, travel technology
Geographic Focus
Bulgaria and Southeast Europe (with portfolio reach into the US and Switzerland)
Location
Sofia, Bulgaria

Background

Yordan Zarev is an investment professional based in Sofia with roughly a decade of investment experience. He began his career at Forem Consulting, working on buy-side and sell-side M&A transactions, and completed an internship with the investment banking team at HSBC in London before returning to Bulgaria. He then joined EuroHold Group, a publicly listed Bulgarian financial institution, where he rose to become Head of Investment Banking at its subsidiary Euro-Finance. In that role he led a range of strategic acquisitions, capital raisings, public listings, divestments, and deal structurings across multiple sectors.

Before moving into venture capital, Zarev headed business planning and development at the Bulgarian affiliate of Philip Morris International, giving him operating exposure inside a large multinational in addition to his transactional finance background. He holds a BA in Business Administration from the American University in Bulgaria and is fluent in English.

At NEVEQ (New Europe Venture Equity) — a Sofia-based fund founded by Konstantin Petrov and Pavel Ezekiev that focuses on seed and early-stage technology investments — Zarev serves as Investment Manager, working alongside partners including Konstantin Petrov, Zlatolina Mukova, and Aleksandar Terziyski. The same team carried its work forward into New Vision 3 (NV3), a €23M fund co-financed by the European Structural and Investment Funds (Operational Programme for Innovation and Competitiveness 2014–2020), where Zarev is listed as a Partner.

Investment Thesis & Focus

  • Backs seed and early-stage technology companies, typically writing equity checks in the €0.1M–€1M range through NV3, with larger participation in Series A rounds via NEVEQ.
  • Looks for "innovative Bulgarian companies with global ambitions" that create economic value through scalable, market-ready solutions with a validated customer proposition (NV3's stated thesis).
  • Core sectors: FinTech & blockchain, AI, shared-economy platforms & marketplaces, and IoT/big data, with additional interest in 3D printing, robotics, nano/biotech, cybersecurity, cleantech, and VR/AR.
  • The NEVEQ II portfolio is deliberately balanced across enterprise software, analytics, vertical marketplaces, fintech, and internet businesses rather than concentrated in one vertical.
  • Values founders who pair strong technology with commercial traction — a reflection of Zarev's own M&A and corporate-development background, which weighs deal structure, scalability, and path to growth-stage financing.

Notable Investments

  • FantasticStay — vacation/short-term-rental automation platform; NV3 backed a €1.3M round to expand automation for the rental industry.
  • Phos — software-only point-of-sale (SoftPOS) startup; exited via acquisition by Ingenico.
  • Vayant Travel Technology — travel-search/airfare technology (NEVEQ portfolio).
  • FinAnalytica — risk-management and portfolio-analytics software (NEVEQ portfolio).
  • DealMarket — online marketplace for private equity (NEVEQ portfolio).
  • smartocto (formerly Smartweb/3DC lineage) — newsroom analytics; a recent NEVEQ follow-on.
  • Excitel — broadband/ISP business; one of NEVEQ's more recent first-time investments.
  • Klear, CloudCart, 365 Data Science, Edamam, Paynetics, and Releva — fintech, e-commerce, edtech, data, and martech companies in the NV3 portfolio.

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